Robin writes a book: Naming characters with Google AdWords
Robin Sloan wanted to test some character names. So he bought seven Google ads on keywords like mystery, detective story, and Sherlock Holmes. Each ad used a different name for his character. Some names did better than others.
Rafer sez:
Great, cheap market research.
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rafer reblogged this from nickdouglas and added:
Rafer sez: Great, cheap market research.
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brit reblogged this from nickdouglas and added:
Love this concept. AdWords:...new mass surveying tool.
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nickdouglas posted this
Posted 7 September 2009 at 13h07 | 17 notes and Comments
